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11/14/2003
Jane Seagrave appointed director of AP
Digital
NEW YORK -- The Associated Press has named Jane Seagrave as
director of AP Digital, which provides news and information
to Web sites, wireless operators, corporate desktops and other
commercial and new media applications. Seagrave will have
financial and content responsibility for the AP Digital business.
The announcement was made by Tom Brettingen, senior vice
president and director of Newspaper & New Media Markets.
AP Digital is part of the Newspaper & New Media Markets
department and Seagrave reports to Brettingen, succeeding
Tom Slaughter, who has been appointed vice president of New
Media Markets.
Seagrave, a former AP journalist, returns to the AP after
most recently managing the integration of American Lawyer
Media -- the largest print publisher of news and information
for legal professionals -- with law.com, the dominant Internet-based
provider of legal news.
"With Jane we've found a person with the perfect qualifications
to take what is already a good business for AP to even greater
success," said Brettingen.
The new AP Digital merges two former AP divisions: AP Digital
and AP Information Services. Under the realignment, Ruth Gersh,
director of online services, Ted Mendelsohn, director of licensing,
and Carol Galofaro, director of sales, report to Seagrave.
Gersh, formerly editorial director of AP Multimedia, has responsibility
for management of the full portfolio of online products for
AP Digital. Mendelsohn will continue to manage key accounts
for AP Digital and Galofaro will continue to lead direct sales
efforts.
"The AP has always been unmatched in the scope and quality
of its news coverage," said Seagrave. "Now, with
AP's goal of becoming the essential global news network, there's
a new emphasis on delivering multimedia content – text,
graphics, photos, audio and video -- in any and all ways that
our customers want to receive it."
Seagrave first joined the AP in 1980, covering the news.
She had assignments in Santa Fe, N.M., Grants Pass, Ore.,
and Boston before leaving in 1985. Her background also includes
serving as vice president-editorial and production for Lawyers
Weekly Publications in Boston, president and chief operating
officer of Legal Communications Ltd. in Philadelphia, president
and publisher of American Lawyer Media/Mid-Atlantic in Philadelphia,
and chief executive officer of localbusiness.com in Fort Lauderdale,
Fla. Before rejoining the AP, she was chief online strategy
consultant for American Lawyer Media in New York, developing
and then managing the integration of that company with San
Francisco-based law.com.
Seagrave has a bachelor's degree in government and English
from Bowdoin College in Brunswick, Maine, and a master's degree
in public administration from the John F. Kennedy School of
Government at Harvard University.
About The Associated Press
The Associated Press, founded in 1848, is the world's oldest
and largest newsgathering organization, providing news content
in text, audio, video, graphics and photos to more than 15,000
news outlets with a daily reach of 1 billion people worldwide.
AP's multimedia services are distributed by satellite and
the Internet to more than 120 nations. For more information
about AP Digital, visit http://www.apdigitalnews.com. For
more information about The Associated Press, visit www.ap.org
contact: Jack Stokes
212-621-1720
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