| |
AP announces formation of the Mobile News Network
The Mobile News Network – powered by the Associated Press – is a new multimedia service that offers access to local and national news from trusted sources for wireless users, wherever they are and whenever they need it. Designed specifically for market-leading smartphones, the Network provides a rich media gateway to local news content, supplemented by AP’s text, photos and video. Local news is branded and supplied by members participating in the Digital Cooperative.
The Mobile News Network has received excellent feedback, including praise from Media Post’s Mobile Insider Steve Smith, who says: “AP is doing some of the best iPhone development I have seen. Two mobile news sites - the general AP Mobile News Network and Election ‘08 — make deft use of the Safari-specific attributes of the browser. The slide shows are magnificent, with captions that pop up as overlays, so you can get a larger image and a longer caption with real informational depth. This is technology serving the interests of content. The Elections ‘08 interface, which has evolved in the site’s first few weeks, is a model of concision. The tabs drop you into stories, photo galleries, videos from the campaign trail, recent quotes and a handy statistic. Again, the interface serves both the purpose of mobile content, quick access, and an editorial mission.”
Additionally, the Mobile News Network was recently selected as the featured iPhone site on the Just Another iPhone Blog, highlighting the Network’s easy navigation and its extensive coverage of local, national and international news, election news, photos and videos. The blog also praises the Network’s customization features, especially the ability for users to enter multiple locations by zip code and receive local news, photos, weather updates and much more for locations the user has selected.
AP launches Mobile News Network on BlackBerry smart phones
The Associated Press launched a new Mobile News Network client application optimized for BlackBerry® smart phones from Research In Motion (RIM) (Nasdaq: RIMM). The Mobile News Network application for BlackBerry smart phones is now available for free download at bb.apnews.com. Launched in May, the award-winning Mobile News Network is a multimedia news portal providing anytime access to international, national and local news content from an unrivalled network of local media sources. With the emergence of innovative smart phone devices, AP wanted to offer a tailored version of the Mobile News Network for BlackBerry smart phone users on the go. The application supports all BlackBerry devices such as the BlackBerry® Curve™ and BlackBerry® Pearl™ series smart phones (including the new Flip phone) as well as the new BlackBerry® Bold™.
The launch of the BlackBerry smart phone version follows AP’s recently announced milestones that the Mobile News Network received more than 16 million page views and more than one million local stories were read in the month of August. For the month of September, the Mobile News Network received more than 26 million page views and more than 1.5 million local stories were read. Today, the network covers the entire 100 top designated market areas and boasts a growing number of content contributors – more than 1,000 news organizations signed up to provide local news stories.
In August, the Mobile News Network spanned across 948 organizations and has since grown to 1,004 member and affiliate outlets.
Read more about the Mobile News Network application for BlackBerry smart phones at http://www.ap.org/pages/about/pressreleases/pr_102008a.html.
The Mobile News Network site can be accessed on all mobile devices by visiting www.apnews.com.
AP Mobile News Network swings into U.S. Cellular® markets
The Associated Press and U.S. Cellular (NYSE: USM) launched two mobile Web sites tailored for U.S. Cellular customers across the country. The content distribution deal offers a gateway to both AP’s popular Mobile News Network, which provides top international, national and local news. The AP Mobile News Network WAP site is accessible through U.S. Cellular’s easyedgeSM To Go, nWeb browser and the newly launched Mobile Browser. More than six million customers in 26 states can access two new AP mobile sites featuring the latest news.
Read more at http://www.ap.org/pages/about/pressreleases/pr_102908a.html. The Mobile News Network can be accessed on all mobile devices by visiting www.apnews.com.
AP to deliver celebrity and wacky news on the fly to Virgin Mobile USA customers
Two new youth-oriented mobile Web sites produced by The Associated Press are now available on Virgin Mobile USA handsets. The AP Entertainment and CUBI – “Can You Believe It?” – mobile Web sites are accessible by Virgin Mobile USA customers from the VirginXL on-deck homepage. AP Entertainment provides up-to-the-minute coverage of the latest film, TV and music news as well as photos and gossip on today’s most popular personalities. CUBI delivers the latest bizarre news stories from around the globe. The two new youth-oriented mobile Web sites now on Virgin Mobile USA also serve as gateways into AP’s popular Mobile News Network, which provides top international, national and local news and received more than 26 million page views in September.
Read more at http://www.ap.org/pages/about/pressreleases/pr_111108a.html and Access the Mobile News Network at www.apnews.com.
For more information about the Mobile News Network, visit:
Contacts:
Chief of Bureau: David Marcus
Marketing and Administrative Assistant: Claire Jamieson
T - 617-357-8100
< Back to AP Services