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Southern New England
AP's Online Video Network
AP selects new technology provider for Online Video Network
The AP has selected thePlatform, a Seattle-based video technology provider, to launch a more flexible, enhanced version of its Online Video Network, which distributes AP’s acclaimed video content to more than 2,000 newspaper, broadcast and other media Web sites throughout the U.S.
Rollout of the new technology platform, to be completed by December, will provide members using OVN with greater ability to showcase their own news video as well as to offer higher quality video for AP’s coverage of world events, which most recently included the Summer Olympics in Beijing, the U.S. presidential campaign and the hurricanes that hit Haiti, Louisiana and Texas.
AP’s Online Video Network provides in-depth video reports specifically designed for viewing on the Internet. Launched in 2006, the network now reaches 61 million unduplicated unique visitors through its 2,100 affiliate sites. OVN’s technology platform, initially licensed by Microsoft, will now be licensed from thePlatform, an industry leader in the broadband video management and publishing market and a subsidiary of Comcast. In addition to offering enhanced content, AP will offer network affiliates for the first time a fully embeddable video player for video destination pages.
To read more about AP’s selection of a new OVN technology provider, visit http://www.ap.org/pages/about/pressreleases/pr_092308a.html.
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