AUSTIN, Texas (AP) — The Associated Press has won a $250,000 grant to conduct voter surveys designed to be cheaper and more accurate than traditional exit polls.
Announced Wednesday in Austin, the grant comes from the John S. and James L. Knight Foundation.
The AP is combining state exit polls and telephone polls to better survey Election Day voters and a growing number of people casting early or absentee ballots.
“The Next Generation Beyond Exit Polls” project hopes to gauge real-time preferences of more voters in more cost efficient ways. It is headed by Sally Buzbee, chief of AP’s Washington bureau, and AP’s Washington News Editor David Pace.
The grant is part of $3.2 million being awarded to 22 projects better informing voters and increasing “civic participation before, during and after elections.”
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