AP Content Services
Credible, creative storytelling
Create, curate and amplify authentic messaging that connects with your target audience
AP Content Services is the content marketing service of The Associated Press, helping companies increase brand awareness, consumer engagement and audience acquisition through the creation, delivery and promotion of multiformat custom content.
Global distribution network
Maximize exposure for your content through our global distribution network, sending your text and photos directly into newsrooms' and media outlets' editorial systems alongside AP content.
Photo library marketplace
Deliver brand images via apimages.com to 170,000 users, including photo editors, producers and content creators.
Our delivery platforms
Distribute your branded content to news publishers via our online multimedia delivery portals.
Make your content available for download by non-AP subscribers using the AP Content Services Multimedia Newsroom.
Surface your content seamlessly across our news platforms, as well as our native ad network of more than 180 local news sites and mobile apps.
Share your brand content and updates on our @AP Twitter handle.
Work with us to develop custom sponsorship, content creation and distribution packages, such as:
- Sponsorships of AP e-books
- Creative collaborations using our licensed archival photos and videos
- Sponsorship of editorial content series on our digital news properties
Expanding the reach of content marketing
"The public is bombarded with content and consumers are savvier now about what warrants their attention."
The Content Services group is separate from the AP newsroom and the content created does not involve AP editorial staff.