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Lightning-fast filing, careful planning, creative sidebars give AP multiple-format Murdaugh wins

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AP’s multiformat coverage team of Jeffrey Collins, James Pollard, Alanna Durkin Richer, Chris Carlson, Chris Blake, Anisha Frizzell, Francois Duckett, Don King, Allen Breed and Ron Harris stood out amid intense competition in coverage of the conclusion of the Alex Murdaugh murder trial. Speed, planning and creativity contributed to the success. AP visuals were used on NBC’s Today and the Washington Post front page to eye-catching engagement scores. With the trial winding down, Jeffrey Collins worked up verdict preparedness while keeping AP on top of daily coverage.

AP scored massive play with this story. On APNews.com, Murdaugh spot stories and sidebars earned five of the top 10 engagement spots for the week.

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