At Web Summit Rio on Tuesday, AP Executive Editor Julie Pace discussed the value of AP’s journalism in the era of AI emphasizing the organization’s long history of innovation in service of its mission to inform the world with accurate, firsthand reporting.
“We are 180 years old, and our mission has not changed,” she said during an interview with Ayesha Chowdhury, senior manager of global digital strategy and partnerships at BBC World Service. “Our mission is to deliver fact-based information, nonpartisan information, and to have the root of that reporting be eyewitness journalism.”
Pace said AP’s history is “really one of evolution” as technology has changed the way people access news and information over the course of nearly two centuries.
“We have had to change repeatedly to make sure we are getting that journalism in front of people and reaching them where they are,” she said. “If people are getting their information from new platforms, I want it to be journalism from The Associated Press that they are consuming.”
