The Associated Press, in collaboration with Autonomy, Inc., and The G-Machine, Inc., today announced the debut of AP Video Puzzles, a mobile puzzle app, using AP’s news and entertainment video footage.
Available in the Apple iTunes, Google Play and Amazon app stores, AP Video Puzzles feature footage from AP Archive, the film and video archive of the AP and one of the most comprehensive collections in the world, containing more than 1.5 million stories dating back to 1895.
AP’s video collection will power an innovative gaming interface where users will watch a short video clip of historic and contemporary moments that will then freeze and scramble into classic puzzle shapes, to be reassembled and solved in order for the video to continue. Each puzzle download is .99 cents.
“News video has tremendous power to engage and inform users across all platforms,” said Ted Mendelsohn, AP vice president for digital and commercial markets. “We are pleased that Autonomy and The G-Machine will help bring AP’s unparalleled content to new audiences in the gaming app market in a fun, educational way.”
Rick Scott, owner of Autonomy, said: “The puzzle app demonstrates the universal appeal of digital puzzles for all ages and demographics.”
Ron Gell, president of The G-Machine, Inc., added: “We are thrilled to have facilitated this project and to be working with AP to bring one of the richest collections of historical archives to mobile devices worldwide.”
About Autonomy, Inc.
Rick Scott Productions, DBA: [AUTONOMY] was founded by Rick Scott in the mid-80’s. His work in television advertising, branding, marketing and promotion, as well as original content is seen worldwide. Rick is now taking his experience in TV to the world of apps as a new platform for marketing media content.”
About The G-Machine, Inc.
The G-Machine is a worldwide content acquisitions, international sales, distribution and production finance company who has teamed up with Autonomy to bring top-shelf content to the app world. As chief content officer and head of sales, Ron Gell has licensed worldwide rights to highly-competitve feature films on the festival circuit for theatrical distribution in the U.S. and international markets as well as hundreds of hours of TV programming for FTV, PTV, SVOD, OTT, all digital, video and mobile platforms including libraries, TV series, documentaries, sitcoms, soaps, telenovellas, sports, music and short-form content.
Contact
Erin Madigan White
Senior Media Relations Manager
The Associated Press
212-621-7005
emadigan@ap.org
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