AP expands collaboration with Sportradar
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AP expands collaboration with Sportradar

The Associated Press and Sportradar, the leading provider of sports data services globally, announced today an expansion of their collaboration that will enable Sportradar to distribute premium AP products such as breaking news, action photos, player headshots and game recaps across 23 sports to its worldwide client base.

“We are pleased to boost the depth of our content solutions with award winning editorial and photos as well as the graphics bank from The Associated Press. The AP will be a premium content offering for our clients around the world,” said Tom Masterman, chief revenue officer, U.S. at Sportradar. “The expansion of our relationship with AP is a testament to our efforts and dedication to serving their member newspapers and the shared vision between AP and Sportradar.”

“We are excited about working more closely with Sportradar to provide AP’s premium sports products to a wider audience,” said Ted Mendelsohn, AP vice president for commercial and digital products. “Our expanded relationship is a win for both AP’s members and customers and Sportradar’s clients.”

In June, AP and Sportradar announced a long-term collaboration for Sportradar to deliver core sports data content to AP’s traditional and digital customer platforms. AP’s 1,400 U.S. daily newspaper members and thousands of television and radio broadcast customers now receive comprehensive sports content from Sportradar, including real-time scores, statistics, box scores, leaderboards, schedules and standings via its industry-leading API.

With an acute focus on technology and development, Sportradar has quickly built an industry reputation for offering the highest-quality data distribution and digital product solutions. The firm is the fastest growing sports content provider in the U.S., having doubled both the number of clients it serves and the size of its staff in the past year.

About Sportradar

Sportradar is the leading provider of sports data and information globally, covering over 350,000 live events across 48 sports. Sportradar has developed the industry’s most proficient software, distributing content and data that is easy to consume while setting new standards for speed and accuracy. Turner Media, Twitter and Samsung are among the leading companies in sports and digital media relying on Sportradar for innovative content, comprehensive applications and product development. Exclusive agreements with the NFL, NHL, International Tennis Federation and NASCAR are among its 65 worldwide league and federation partnerships. The firm’s U.S. Advisory Board includes Ted Leonsis, Mark Cuban and Michael Jordan. Sportradar was recently named a finalist by Sports Business Journal in the category of Sports Breakthrough of the Year for its annual Sports Business Awards. Learn more at www.sportradar.us.

About AP

The Associated Press is the essential global news network, delivering fast, unbiased news from every corner of the world to all media platforms and formats. Founded in 1846, AP today the most trusted source of independent news and information. On any given day, more than half the world’s population sees news from AP. On the web: www.ap.org.


Lauren Easton
Director of Media Relations
The Associated Press

Nick Stamm
Director of Marketing & Communications, US