AP names Kristin Heitmann chief revenue officer
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AP names Kristin Heitmann chief revenue officer

NEW YORK – The Associated Press announced today that media executive Kristin Heitmann has been named senior vice president and chief revenue officer, responsible for all of the news agency’s revenue functions globally.

Her appointment takes effect Jan. 3, 2022.

Heitmann will lead a division comprising AP’s sales, product, marketing and customer operations worldwide. She will serve on the AP Management Committee and report to incoming President and CEO Daisy Veerasingham.

“Throughout her career, Kristin has played a key role in diversifying revenue streams and leading revenue transformation,” said Veerasingham. “She understands very clearly how AP’s revenue underpins our mission of nonpartisan, fact-based reporting.”

Heitmann, 41, joins AP from Dow Jones, where she has held various digital, strategy and business development roles at The Wall Street Journal and its parent company for over a decade.

“It is a great honor to join The Associated Press, an organization renowned for its world-class journalism,” said Heitmann. “I look forward to working with the many talented people worldwide who are dedicated to AP’s mission, and to serving the customers who count on AP for factual, unbiased reporting.”

Most recently Heitmann served as chief commercial officer for media and marketing solutions at Dow Jones, responsible for driving a turnaround in the company’s advertising business.

Prior to that she led large-scale strategic projects as chief transformation officer and previously oversaw revenue optimization for digital projects as the general manager of WSJ Digital.

Heitmann holds an undergraduate degree from Brown University, a master’s from the University of California-Berkeley, and a Master of Business Administration from New York University.

She fills the role left vacant by Veerasingham, who was promoted to executive vice president and chief operating officer in February and becomes president and CEO on Jan. 1, 2022.

About AP

The Associated Press is an independent global news organization dedicated to factual reporting. Founded in 1846, AP today remains the most trusted source of fast, accurate, unbiased news in all formats and the essential provider of the technology and services vital to the news business. More than half the world’s population sees AP journalism every day. Online: www.ap.org


Lauren Easton
Global Director of Media Relations and Corporate Communications
The Associated Press