AP @ Digital Media Europe 2013

London, 16 April 2013: AP and Deloitte discussed the role of video in the content strategy of news organizations and presented new Deloitte research for AP on consumption of video news at the World Association of Newspapers’ Digital Media Europe 2013.

Watch the video of the presentation from Sue Brooks, AP Director of Video Transformation, Paul Lee, Global Director of TMT Research, Deloitte and Matthew Guest, Director, Strategy Consulting, Deloitte.

Views from the audience at Digital Media Europe 2013

“What role do you think video plays in the online news experience?”

  • Marcin Gadzinski
  • Head of Development and Strategy
  • sport.pl
  • Linnie Rawlinson
  • Leader of Special Projects
  • cnn.com
  • Kirsi Johansson
  • Sales and Marketing
  • fiare.com
  • Philipp Prinz von Thurn und Taxis
  • International Sales Manager
  • red-web.com
  • Sami Ruotsalainen
  • VP Business Development
  • conmio.com

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White Smoke

‘White Smoke: The new era for video news in Europe’ is an in-depth study by Deloitte for The Associated Press.

Fieldwork was carried out by Gfk in 3 key European markets: Germany, Spain and the UK. Published: April 16, 2013.

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